DryCELL technology - it is a basic component of any Puma clothes, which is designed for sport or long walks. Material removes excess moisture from the body and allows you to keep dry and fresh throughout the workout or walk.

EVA - it is a lightweight and cushioned midsole weighing an average of 300g. The shoe sole is made of ethylene vinyl acetate. It is a lighter and more flexible material than the simple shoe sole.

duraBase - technology is used in backpacks and bags. Due duraBase technology, which is used at the bottom of the product protects against mechanical damage and keeps the contents dry and thereby increases service life and protects the contents

IGNITE - midsole for footwear, which is made of polyurethane. The technology appeared in 2015. The main advantage is the maximum energy return (67% energy return, and EVA foam - 50%), flexibility and excellent cushioning, guaranteeing comfort while running. Can be used as the sole material of the sole, or as one of the damping elements in a complex multi-component embodiments, in combination with EVA and other materials.

SoftFoam + - especially soft foam insole for shoes (memory effect), which takes the form of the foot, thereby providing individual comfort. The insole is suitable for both sports and long walks. This technology is used to create a comfortable PUMA sports shoes, as well as tech running shoes.

Better Cotton Initiative (BCI) - the world's largest non-profit organization, whose activities are aimed at creating a more sustainable future for cotton production. To accomplish this mission, BCI licensed farmers are specially training to use of more environmentally friendly, more social and economically sustainable production methods. This means more efficient use of water, reducing the use of chemicals and less damage from pesticides and also improving living conditions and improving the economic situation of cotton producers.

Treated fabric with special substances to protect it from moisture. Water repellent coating, prevents moisture from getting into the product. On the surface of the material, water collects in droplets and rolls off the surface of the fabric. Water Repellent technology is used in tracksuits, jackets, windbreakers and other Puma outerwear.

A special lining which retains and distributes heat evenly throughout the body. WarmCELL technology is used in jackets, vests and other Puma products. In winter, it is very important not to forget about other warming accessories, such as hats, scarves and gloves.

A special material which protects the body from the wind and minimizes heat loss during training in the cold season. WindCELL technology is used in tracksuits, jackets, windbreakers and other Puma outerwear. This technology also applies to the BMW Motorsport collection.

Puma TRINOMIC technology was announced in 1990. Transparent rubber hexagons filled with air in the sole. TRINOMIC offers excellent cushioning and stability at high pressures on the sole and foot. This technology is used in predestined models for everyday wear.

Lightweight foam midsole designed for high cushioning and energy recovery while maintaining low weight. This technology is used in running shoes. NITRO FOAM is 50% lighter than EVA foam and 35% lighter than Pro Foam Lite.

Durable rubber insert on the sole, providing grip on any surface and even on rainy days. Capable of running for many kilometers. The perfect combination of hardness for durability and softness for grip.

The XETIC midsole was developed by PUMA in collaboration with the Massachusetts Institute of Technology. The design of XETIC sole was created and tested using computer calculations specifically for running. Maximum cushioning is achieved with the unique structure of the sole combined with the best properties of the foam material. Comfort and smoothness of each step are guaranteed.

The technology PowerCool is a special material which is located in the necessary areas of the body. It helps to maintain optimal body temperature and dryness during training time. PowerCool is used in clothing, footwear and accessories.

Plastic insert in the forefoot to support the foot during sharp movements. Pwrframe technology is used in training shoes.

Lightweight and high-rebound EVA midsole solution provides cushioning and comfort during walk.

Special materials which provide protection from the rain while maintaining breathability and maintaining optimal body temperature during training or walking.

The special print in the material which retains and releases heat to maintain optimal body temperature.

This technology is similar to Goretex technology. Breathable, waterproof membrane that protects against wind and rain. Shoes which have this technology are labeled Puretex.

The special and seamless polyester can adapt to any shape providing comfort and do not restrict movement during training. The upper material of the sneakers, which is made using evoKNIT technology, holds perfectly on the foot and allows the skin to breathe. These sneakers can withstand even the most intense workouts. evoKNIT technology is used in clothing and footwear.

Eco-friendly and lightweight foam material made of sugar cane and does not leave a carbon footprint.